Today I’m talking with artist, creative guide, author, muralist, podcaster, wife, and mother Brandi Hofer, who has spent the last twenty years building a life and business defined by experimentation and intuitive growth. Brandi shares how she rebuilt her creative life after burnout into something sustainable and how trying new things, even embarrassing things, is essential to finding what you truly love.
She speaks about her experience at art school, how community has shaped her work, and why efficiency in art is not cheating but a practical, time-saving strategy for artist with full lives. We discuss influence, authenticity, beginning mural work with no roadmap, and how she balances
routine with creativity in her multifaceted business.
Brandi also opens up about motherhood, what her children have taught her, and how artists can build routines that support creativity rather than suffocating it. This conversation is about bravery, experimentation, community, and the long journey of figuring it out over and over again.
Episode Seventy-Four | We’ll Figure It Out: The Beauty of Trying Again (and Again) with Brandi Hofer
0:00 Intro
0:30 Meet Brandi Hofer
0:56 Burning Out and Beginning Again
5:05 Art School, Early Discoveries, and Defining Success
8:26 Confidence, Courage, and “Be Brave Days”
12:25 Efficiency vs. “Cheating” in Art
23:21 Inspiration, Influence, and Art in Community
30:34 Murals: Starting Big and Learning Fast
36:56 Creative Dreaming and the Power of Stillness
41:07 Building a Multifaceted Business with Routine
55:21 Art, Entrepreneurship, and Motherhood
58:00 Creating with Intention and Advice for Artist Mothers
1:01:21 Community Projects and Creative Joy
1:07:22 How to Connect with Brandi
1:09:59 Outro
Is your business aligned with how you want your life to look and feel? Many creative business owners feel trapped and overwhelmed by the business that was supposed to add more freedom to their lives. You didn’t take the risk of starting a business just to end up in the same place, or worse – moving in the opposite direction of the life you want.
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